Sleeper’s Row: The New Lufthansa Concept

Maintaining social distancing measures has become very important, especially when traveling. For this reason, the German airline Lufthansa has designed its new “Sleeper’s Row” travel concept, which has been applied since November 18 on its flights from Frankfurt, Germany, to São Paulo, Brazil.

Sleeper’s Row aims to offer those traveling in economy class the option of choosing a row of three or four seats to lie on, replicating the experience of a business class bed.

Image courtesy of Business Insider

Passengers who are interested in traveling on Sleeper’s Row, must make an additional payment to their airfare during check-in or at the boarding gate. For $260, they will receive a pillow, a blanket to cover the seats and a premium blanket, plus they will be offered priority boarding. 

Lufthansa explained that the number of Sleeper’s Rows offered is limited, and will be allocated on a first-come, first-served basis to passengers requesting the service.

This travel model is not new, since 2011 the airline Air New Zealand has offered its Economy Skycouch. However, Lufthansa has been designed Sleepeer’s Row as an initiative to offer more privacy and comfort when traveling.

The company considers it to be a striking concept for those who want to fly while maintaining social distancing.

Would you pay for this service? Leave us your comments.